Charlotte Tilbury
Makeup Artist to the Stars
The Story
Charlotte Tilbury MBE spent over 25 years as one of the world's most in-demand makeup artists, working with supermodels including Kate Moss, Amal Clooney, and Nicole Kidman before launching her eponymous brand. The brand was acquired by Puig in 2020 for a reported $1.4 billion. Charlotte Tilbury is known for creating universally flattering products, with Pillow Talk becoming the world's best-selling lip liner. The brand's philosophy centres on the idea that makeup should make you look and feel like the best version of yourself.
Available At
BeautyShield Protection
Every Charlotte Tilbury product is eligible for instant replacement protection
Founder Story
Charlotte Tilbury spent 25 years as one of the worlds most sought-after makeup artists, working backstage at every major fashion week and with icons including Kate Moss, Amal Clooney, and Nicole Kidman. She noticed that women constantly asked her to recreate the looks she created backstage, but the products she used were only available to professionals. In 2013, at age 50, she launched her eponymous brand to democratise the expertise of a professional makeup artist. The brand was acquired by Puig in 2020 for a reported $1.4 billion, making Charlotte one of the most successful beauty entrepreneurs in British history.
Behind the Scenes
Charlotte Tilbury products are developed using what Charlotte calls her Magic Makeup Wardrobe philosophy - every product is designed to work together seamlessly, like a capsule wardrobe for your face. The brands research lab in London develops formulas using Skincare-Powered Makeup technology, infusing colour cosmetics with active skincare ingredients. Charlotte personally tests every product on camera and in person before approval, often spending months perfecting a single shade.
Key Milestones
Charlotte Tilbury launches with 200 products at Selfridges London
Pillow Talk lipstick launches, becomes world best-selling lip colour
Hollywood Flawless Filter becomes a viral sensation
Puig acquires brand for reported $1.4 billion
Expands into skincare with Charlotte Magic franchise
Global retail presence exceeds 75 countries
Starter Kits
Curated bundles with bundled protection savings
The Pillow Talk Collection
The complete Pillow Talk look. Includes Pillow Talk Lipstick, Lip Cheat Liner, and Luxury Palette in Pillow Talk shades.
Charlotte Red Carpet Ready
Get camera-ready with Hollywood Flawless Filter, Airbrush Foundation, Cheek to Chic Blush, and Magic Cream.
Product Catalogue
Pillow Talk Matte Revolution Lipstick
The world's best-selling nude-pink lipstick. Matte revolution formula with a cashmere finish.
Lip Cheat Lip Liner
Award-winning lip liner that reshapes, resizes, and redefines lips.
Hollywood Flawless Filter
Complexion booster that gives a Hollywood-worthy glow. Wear alone or under foundation.
Airbrush Flawless Foundation
Full coverage buildable foundation with a flawless matte finish. 16-hour wear.
Luxury Palette - Pillow Talk
Colour-coded eyeshadow palette in dreamy Pillow Talk shades.
Push Up Lashes Mascara
Volumising and lengthening mascara for dramatic lashes.
Cheek to Chic Blush
Swirl together two shades for a bespoke flush of colour.
Charlotte's Magic Cream
Award-winning moisturiser with a secret blend of magic ingredients. Instant results.